... The literature comes to very different conclusions with respect to the 'success' and growth ambitions of women HBB entrepreneurs. Some conclude that these businesses operate at the margins and struggle to survive (Thompson et al. 2009), while others found that home-based women owners were highly educated and made large sales (Loscocco and Smith-Hunter 2004). Home-based businesses are often regarded as 'lifestyle' businesses through which the owner translates a 'hobby' into a business idea (Newbery and Bosworth 2010). ...

In my experience, one of the greatest challenges people face is deciding why they are starting a business, what they hope to accomplish and what they really want to do. Starting a business, particularly from home, sounds glamorous and free but, in reality, it can put a strain on home life if not done right. People I talk to often need help decision-making which is an essential quality in running a business.
... It would be desirable to explore more if handicraft producers could be grouped into a number of clusters or types of producer based on these three business characteristics. Previous literature on business transition led to proposition that the higher performing handicraft producers would be those exhibiting formal business activities in a dedicated premise (Thompson, Jones-Evans &Kwong, 2009; Roberts and Robinson, 2010). In addition, based on the key informant interviews conducted, according with Malaysian government policy the full-time workshop-based producers would be highest performing unlike part-time domestic producers, who it was expected would have weaker performance due to informal and improper management of their business activity. ...
I am 3 years away from full retirement but would love to do it earlier and get out of the rat race and learn new skills. I have plent of office experience and working wiith numbers and pc’s. Can anyone give me an estimate of the cost of the online schools for certificates in medical billing? I looked at some of your links to the schools and I know I can ask them for info, but woud like to get an idea of the cost before I have someone contacting me without knowing first if I can afford to pursue this. I am very interested and thank you for wanting to help others.
... A more recent study by Tlaiss (2013) finds that rather than either push or pull motivational factors, women entrepreneurs demonstrate a complex interplay of both types of motivation. Other gendered aspects include lifestyle strategies for balancing work and home-life (Breen, 2009/10; Philipps, 2008; Duberley and Carrigan, 2013), feelings of isolation (Greenhaus et al., 2003; Thompson et al., 2009), attitudes to IT (Ndubisi, 2008) and attitudes to growth (Ehlers and Main, 1998; Breen and Karanasios, 2010; Redmond and Walker, 2009/10). We suggest that many of the contradictions of gendered aspects arise from the confounding of different types of home-based business, and would encourage researchers to focus on particular business types, such as our focus on home-based online businesses and the development of the detailed typology shown in Table 1We also suggest that the ease of experimentation offered by the online environment provides an explanation for the low levels of self-efficacy we identified. ...
This is a man who on our first envelope job bought us our furnace gas heater by paying us upfront half the money he would have topay when the job was done. He was so concerned we had no heat he paid us before we even started writing out the envelopes…I felt so bad to see when I called him 2 months ago someone answered it but was not him or his family. I fear he lost his home:( If he hasn’t we would still be in the back of his mind for envelope work knowing we are his people to get the job done.

... Complementing Hypotheses 2a and 2b, we posit that societal institutional collectivism will be more negatively associated with the probability that individuals engage in self-employment on a full-time rather than a part-time basis. Part-time self-employment allows comparatively more time to be spent upon other activities, such as caring for the home and family (Burke et al., 2008;Thompson et al., 2009). This resonates with societal expectations to act according with the collec- tive's interest ( Bullough et al., 2017). ...
Content Marketing: Writing articles or blog posts related to your business and submitting them to be published on other websites is another great way to reach your target market for free. Although mass distribution of a single article across the web doesn't have the same SEO benefits it once had, submitting exclusive articles to a specific site can still reap many rewards including SEO, boosting your credibility, and reaching a market that might not otherwise know about you. Because writing can be time-consuming, you may want to consider how you can repurpose what you write into other forms of content or with new angles for other audiences.
Las mujeres y el emprendedurismo desde casaInforme del Reino Unido Piers Thompson Instituto de la Universidad de Gales, Cardiff, RU Dylan Jones-Evans Universidad de Gales, RU Caleb Kwong Universidad de Essex, RU Para las mujeres, el hecho de dirigir su propia empresa desde casa puede ofrecer la flexibilidad para afrontar sus responsabilidades familiares y trabajar por cuenta propia, aunque potencialmente a costa del desempeño y crecimiento de la empresa. Este informe de investigación, basado en los datos de la encuesta del Monitor de Emprendedurismo Global para el Reino Unido, examina las características de las mujeres que trabajan por cuenta propia desde casa. Los resultados indican que gran parte de las mujeres con bajos niveles de recursos empresariales son más propensas a dirigir sus empresas desde casa, sugiriendo que esta decisión es determinada por las circunstancias. La investigación también descubrió que estas empresas suelen trabajar en horario de jornada reducida, contribuyendo, por tanto, a su marginalidad.
In my experience, one of the greatest challenges people face is deciding why they are starting a business, what they hope to accomplish and what they really want to do. Starting a business, particularly from home, sounds glamorous and free but, in reality, it can put a strain on home life if not done right. People I talk to often need help decision-making which is an essential quality in running a business.
... In addition, flexibility is presented as a source of conflict that impedes growth ( Shelton 2006) that may even leads women not to pursue self-employment ( Greene et al. 2013). The quest for flexibility also means that women attach less value to business expansion ( Cliff 1998;Noseleit 2014), spend less time on their ventures ( Longstreth et al. 1987) and are pushed into working part-time from home ( Thompson et al. 2009). Although some studies contest the notion that the relationship between work and family must be a source of conflict ( Powell 2012, Özcan 2011;Marlow 1997), the implication persists that this is a "women's issue". ...
Lifestyle Entrepreneur: Although the idea of lifestyle entrepreneur isn't new, it's gained in popularity with the rise of technology, the Internet, and a global economy. A lifestyle entrepreneur is one that builds a business that incorporates their interests and passions, and sustains their life goals. Many in this category are referred to as digital nomads because they often have online businesses that allow them to travel. However travel isn't necessary to be lifestyle entrepreneur. The key factor in a lifestyle entrepreneur is that they do what they love, and/or the business supports their chosen lifestyle.

Focus - It's easy in this fast paced, constant info-in-your-face world to get distracted. This is especially true for business start-ups that often get side-tracked by the shiny object syndrome (i.e. products and services that promise fast results), or bogged down in unimportant busy work. Successful entrepreneurs are focused on what will bring results.
... Similar reports are found else- where: Stoner et al (1990) and Thompson et al (2009), for example, both focus exclusively on female-owned HBBs and find that the flexibility and autonomy associated with HBB ownership positively affects WLB. Control over time, and in some cases including reduced working hours, were other benefits identified by Thompson et al (2009). Alternatively, other research reports that HBBs are not a solution to WLB issues. ...
Email Marketing: Email can be an effective way to maintain a connection between your business and its customers. You can purchase email addresses of customers and prospective customers, but the best results usually come from emails collected on your website. You can entice people to give you their emails through a quality free offer, such as a downloadable resource, called a lead magnet. Once you have their email, you can send a newsletter, special offers, and other information your target market would be interested in—as long as you follow laws and regulations around email marketing.
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