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Content marketing is more than just blogging. When executed correctly, content including articles, guides (like this one), webinars, and videos can be powerful growth drivers for your business. Focus on building trust and producing amazing quality. And most of all, make sure that you’re capturing the right metrics. Create content to generate ROI. Measure the right results. This guide will teach you how. Get Started
In my experience, one of the greatest challenges people face is deciding why they are starting a business, what they hope to accomplish and what they really want to do. Starting a business, particularly from home, sounds glamorous and free but, in reality, it can put a strain on home life if not done right. People I talk to often need help decision-making which is an essential quality in running a business.
Las mujeres y el emprendedurismo desde casaInforme del Reino Unido Piers Thompson Instituto de la Universidad de Gales, Cardiff, RU Dylan Jones-Evans Universidad de Gales, RU Caleb Kwong Universidad de Essex, RU Para las mujeres, el hecho de dirigir su propia empresa desde casa puede ofrecer la flexibilidad para afrontar sus responsabilidades familiares y trabajar por cuenta propia, aunque potencialmente a costa del desempeño y crecimiento de la empresa. Este informe de investigación, basado en los datos de la encuesta del Monitor de Emprendedurismo Global para el Reino Unido, examina las características de las mujeres que trabajan por cuenta propia desde casa. Los resultados indican que gran parte de las mujeres con bajos niveles de recursos empresariales son más propensas a dirigir sus empresas desde casa, sugiriendo que esta decisión es determinada por las circunstancias. La investigación también descubrió que estas empresas suelen trabajar en horario de jornada reducida, contribuyendo, por tanto, a su marginalidad.
Another idea someone could do from home is to start a service or write a software program that scours local ad listings (like craigslist) for a particular used item a person wants to buy. They have services like this for new items, but not used. I know others like me who are keeping their eye out for something used (like a canopy king bed!) but don’t have the time or inclination to search for it every day.
... 'Lifestyle' HBB can be either 'growth-rejecting' or 'growth-enthusiastic' but Lewis (2008) argues that actually they should be seen as engaging in a 'freestyle' modus operandi as lifestyle is not something accommodated by the businesses but is rather a conditioning factor in the business operations. It appears from the research that HBB set up by women are more likely to be financially marginal as they are more likely to be operated parttime , and be started because of circumstances rather than their entrepreneurial skill sets (Thompson, Jones-Evans, & Kwong, 2009). Nevertheless HBB are a popular choice for women with family obligations as even with less financial success, role conflict between work and family tends to be lessened (Loscocco & SmithHunter, 2004). ...

Hi, I really enjoyed this article. I think everyone has a skill they can market like being a VA, writing, web design etc for some extra cash. I think the main thing to consider when starting a business is if you can run the business with your day job. It’s great if you can build a service based business to work from home but it takes time to build these business to replace a wage – it took me three years. Great post!
... The literature comes to very different conclusions with respect to the 'success' and growth ambitions of women HBB entrepreneurs. Some conclude that these businesses operate at the margins and struggle to survive (Thompson et al. 2009), while others found that home-based women owners were highly educated and made large sales (Loscocco and Smith-Hunter 2004). Home-based businesses are often regarded as 'lifestyle' businesses through which the owner translates a 'hobby' into a business idea (Newbery and Bosworth 2010). ...
Content marketing is more than just blogging. When executed correctly, content including articles, guides (like this one), webinars, and videos can be powerful growth drivers for your business. Focus on building trust and producing amazing quality. And most of all, make sure that you’re capturing the right metrics. Create content to generate ROI. Measure the right results. This guide will teach you how. Get Started
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